This Interactive Wall by Wildbytes Turns the Public into Heroes

By: Tia Clarke - Published: Apr 14, 2013 • References: creativereview & designtaxi
This interactive wall by Wildbytes creative studio has been installed in the streets of New York and Madrid so that passer bys can get a glimpse of what being a superhero could be like.

Anything that allows normal people to inject a bit of superhero fantasy into their lives will definitely go down as a treat with the public. This interactive technology allows people to see themselves flying through cities just like a superhero would. The wall works by creating real-time special effects with sounds effects added too. People can become superhuman by throwing fireballs, turning into a giant or flying off into the distance.

The project is simply entitled 'Superheros,' and is a Kinect-controlled projection that integrates viewers into the wall of brightly colored and pixelated motion graphics. Stats for Engaging Superhero Projections Trending: Older & Average
Research: 1,629 clicks in 162 w
Interest: 0.6 minutes
Concept: Interactive Wall By Wildbytes
Related: 68 examples / 52 photos
Segment: Males, 12-55+
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