Rockstar

Story Telling on Pavements

By: Cowbag - Published:   Updated: Apr 6 2011 • References: cowshedproductions.blogspot
She Loves The Moon' is an interactive love story / art installation found on the streets of San Fransisco. To 'read' the book you choose simply follow the arrows which correspond with the story line you would like to follow.

Without giving too much away there are two endings to this story; one happy and one tragic.

Implications - It's incredible how far street art has evolved over the years. It's not just about typography tags with spray paint; it's also about interactive pieces that capture consumer attention and emotion. The 'She Loves The Moon' display is a way to show that street art is becoming more accepted and creative in terms of concept and execution. Where graffiti and outdoor art installation will go in the future will be interesting to see. Stats for Interactive Love Story Trending: Older & Mild
Traction: 4,562 clicks in 374 w
Interest: 3.2 minutes
Concept: Interactive Love Story
Related: 62 examples / 48 photos
Segment: Neutral, 18-55
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