Working with the general color scheme of purple, blue and yellow, the One Plus Partnership design studio turned Insun Lotte Cinema into a fun racetrack-styled experience.
Garnering all of the excitement of the race and the thrill of the chase, the theater features a pretend racecourse that runs throughout the cinema, with colorful lines running across to demonstrate speed. Wacky animal silhouettes make the scene picture-perfect, with creatures such as bears, dinosaurs, camels and more getting in on all of the fun.
The very minimalist shapes and the perky color palette make for an inviting atmosphere at the Insun Lotte Cinema, especially with such a playful theme that both young children and grown adults alike can enjoy and get excited about.
Stats for Racetrack-Themed Theaters
Trending: Older & Chilly
Research: 1,306 clicks in 152 w
Interest: 1.6 minutes
Concept: Insun Lotte Cinema
Related: 96 examples / 74 photos
Segment: Neutral, 12-55
Comparison Set: 35 similar articles, including: cube-conscious theaters, french film fashion, and cinematically inspired art pieces.
More Stats +/-
French Film Fashion
Cinematically Inspired Art Pieces
Immersive Cinema Equipment
Exaggerated Angular Interiors