Conglomerates in the business world can be magicians too, as the ‘Incredible Shrinking Package’ infographic dishes the skinny on the corporate version of the age-old disappearing act.
If you have been an observant consumer, you may have noticed that there has been more room for differing selection on grocery store shelves because of shrinking product packages. We are in fact getting less for the same amount, which is a depressing thought considering companies are always pushing a ‘you’re getting more for less!’ mantra. Why this is the case is unclear, although there are some advantages to smaller packaging. If we can look past the damage it does to our wallets, consider the slimming effect it can have on our waistlines and the lighter footprint it leaves on the Earth.
Given a dismal financial era, with the bubble bursting in the U.S. in 2008 and the just-passing Euro Crisis, the people of the West are really feeling the repercussions as they make their way onto our dinner tables.
Size-Skimping Container Diagrams
More Stats +/-
48 Innovations in Packaging
Magnified Product Packaging
Musical Beer Bottles
Fabulously Fresh Catch Packaging