Magnificent Makeup Masks
Igor Bogun's photography brings these models to life, and the vibrant colors chosen help these images jump off the page.
Implications - Masks are intriguing to the average consumer because they suggest disguise, which suggests escape. This is not to say that today's consumer is unhappy, it is simply a matter of seeking relief from the chaotic nature of daily life. The use of mask imagery provides consumers with a small taste of escape without the pressure of actually leaving everything behind.