'iDermal' by Dave Hurban Uses a Lot of Bloody Effort to Strap on a Watch

By: Kevin Young - Published: May 1, 2012 • References: apple & youtube
Before watching this video titled 'iDermal' by Dave Hurban, I should advise everyone to not reenact this cool yet gut-wrenching concept.

It shows the process of magnetically mounting a nano iPod onto the wrist of a brave volunteer. It looks pretty futuristic and amazing but it's also literally bloody. Body piercer Hurban digs into his own skin to inject four mini pads that holds the nano.

There's blood, flesh and some intensity to go through before being able to properly wear this watch. What looks like a long period of poking and picking, Hurban finally finishes the body piercing and places the nano onto his wrist. During the whole video I was really hoping he chose metals that were actually magnetic.

What would happen if a newer model of the nano comes out? Stats for Painfully Pierced Watches Trending: Older & Buzzing
Research: 31,777 clicks in 212 w
Interest: > 3 minutes
Concept: Idermal By Dave Hurban
Related: 73 examples / 56 photos
Segment: Neutral, 12-55+
Comparison Set: 27 similar articles, including: 55 painfully peculiar piercings, 60 insane body modifications, and pierced punk athletic wear.