Designer Karl Lagerfeld and footwear label ‘Melissa’ have collaborated to introduce these ice cream pumps for fashionistas to wear on the streets. The hot summer days are soon upon us and these cold delicious pumps will cool off any sun-drenched cat-walker.
These delectable-looking slip-ons will cater to those who are fashion-savvy with a sweet tooth who can’t help themselves from anything designer-made. With the glittery edible designs on the heels, it’s hard to decide whether to wear them or eat them.
The reality is people in fashion are slowly breaking down their taboo views on food. The ice cream pumps might be a bit girly for some people, but one can’t deny their edible appeal to the senses.
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Concept: Ice Cream Pumps
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Segment: Females, 18-55
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