The new wave is mixing animals and human bodies in a bizarre mixture to capture attention for potential clients. The result is a sophisticated work of art very pleasent and funny to animal lovers. Check out this Mexican site from Toro Films a succesfull publicity agency.
Implications - Because the amount of marketing that modern consumers are bombarded with on a daily basis is staggering, it's important for advertisers to find interesting and unique ways to capture attention. Graphic art such as this stands out to even the most apathetic of consumers. As a result, an ad that made use of vibrant artwork such as this would definitely stand a better chance of being noticed.
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