We have previously featured underwater photography at Trend Hunter. However, the hit TV show 'Make Me a Supermodel' on Bravo takes the idea a bit further by having the models pose as fish caught in a net.
Photographer Howard Schatz captured models Jonathan Waud, Colin, Amanda, Salome, Gabriel, Jordan and Sandhurst struggling underwater to give their fiercest pose.
Implications - Advertising campaigns like this are a fantastic way to generate interest in a program or a product without having to describe in detail what that product or program necessarily entails. Any campaign that will inspire curiosity and fascination in those who see it is bound to be more memorable than that which is simple and straightforward.
Stats for Models as Fish
Trending: Older & Chilly
Research: 9,159 clicks in 364 w
Interest: 4 minutes
Concept: Models As Fish
Related: 61 examples / 47 photos
Segment: Males, 18-55
Comparison Set: 22 similar articles, including: underwater fashion photography, japanese underwater fashion shoots, and underwater cover shoots.
Models as Fish
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