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Literary Fashions

The Alice Through the Looking Glass Hot Topic Line Celebrates the Novel

— May 11, 2016 — Fashion
Pop culture fashion retailer Hot Topic is celebrating the release of the cinematic Alice Through the Looking Glass film by Tim Burton with a fashion line that transforms the Victorian costumes from the movie into casual fashion. The garments draw upon classical Victorian fashions that are revamped with a modern twist and psychedelic colors and patterns inspired by Lewis Carroll's magical universe.

The whimsical world of Wonderland is a place of eclectic costumes and avant-garde aesthetic that comes through in Hot Topic's Alice Through the Looking Glass line designed for both men and women. The collection recreates Alice, the Red Queen and the Mad Hatter's costumes of petticoats, corsets, top hats and lace detailing with skinny trousers, dresses and blazers.

The collection merges classical fashion styles with modern materials to recreate a costume-inspired line that is designed for everyday wear.
Trend Themes
1. Movie Fashion Lines - Pop culture fashion retailers are releasing fashion lines to celebrate the release of cinematic events.
2. Classical Style Revamp - Retailers are transforming classical styles by adding a modern twist and using bold colors and patterns.
3. Costume-inspired Everyday Wear - Collections are being designed to allow customers to wear their love for movies and costumes in their day-to-day lives.
Industry Implications
1. Retail - Fashion retailers are capitalizing on the popularity of movies to attract new customers and increase sales.
2. Film and Media - Movie studios and production companies can partner with retailers to create merchandise that boosts a movie's visibility and popularity.
3. Textile and Materials - Design advancements in textile and materials allow for classical styles to be modernized and given new meaning.
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