Sold at a Krispy Kreme in Seoul, South Korea, these donuts feature the iconic face of Hello Kitty complete with whiskers and her signature pink bow. Even if you don't have a sweet tooth, it's impossible to resist that adorable face.
Coming in a box of six, the Hello Kitty Krispy Kreme treats will definitely hit the spot whether you're a fan of sweets or not.
Implications - Products featuring a certain popular character are appealing to customers who look for a familiarity when making purchases. No longer satisfied with items that simply complete a function, consumers are looking for designs that feature their favorite characters. Companies trying to increase their appeal could focus on this desire.