The Revamped Heinz Ketchup Packet Lets You Dip or Squeeze

By: Meghan Young - Published: Feb 8, 2010 • References: theglobeandmail
Although I’ve never been much of a sauce person, I understand the trials and tribulations associated with the traditional ketchup pack, therefore the Heinz Ketchup Packet face-lift is pretty darn exciting.

First of all, it allows you to either rip it open to squeeze out all the goodness within, or peel it back for easy dipping access. To me, however, the most exciting part of the Heinz Ketchup Packet is that it contains three times the ketchup! Stats for Double-Duty Packets Trending: Older & Chilly
Research: 1,725 clicks in 325 w
Interest: > 3 minutes
Concept: Double-Duty Packets
Related: 43 examples / 33 photos
Segment: Neutral, 18-55
Comparison Set: 16 similar articles, including: flat-pack camping stoves, nutritional storage containers, and digital design peripherals.