Massproductions follows a long Swedish tradition of simple minimalist furniture. You can see more of Massproductions work (including the Harry seat) at their site.
Implications - Consumers today relish in having access to a wide range of unusual and eccentric products. Such items and concepts are perceived as representing the sophistication and advancement of modern society. Businesses that specialize in offering consumers different contemporary designs to be used in all areas of consumers' lives will see large returns in today's society.