Harrods Pet Exclusive

By: Rose A. Valenta - Published: Dec 1, 2007   Updated: May 24 2011 • References: elitechoice.org & elitechoice.org
Among the world's most luxurious dog collars is this £500,000 designer label available at Harrods in London. It is designed by jeweler Stephen Webster and features 14.46 carats of diamonds and a 24K gold bone.

"Stephen designed this for a fashion show held by Harrods to exhibit the accessories created for dogs."

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Implications - With dogs being such an integral part in people's lives, owners like to spoil them with the best gifts. Many are buying extravagant homes, collars and outfits as a way of making their pets fit in as a part of the family. Brands and designers are continuously inspired by people's affections for their pets by bringing them a variety of options when it comes to dressing them up. Stats for £500,000 Ruff Diamonds Dog Collar Trending: Older & Average
Research: 10,927 clicks in 443 w
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Concept: £500,000 Ruff Diamonds Dog Collar
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Segment: Neutral, 18-55+
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