Sustainable Pet Design

By: Alex Covert - Published: Dec 23, 2007   Updated: May 31 2011 • References: sustainablepet & charlesandmarie
Environmentalists/pet-owners rejoice! You now have a 100% earth-friendly dog house. Designer and owner of Sustainable Pet Design, Stephanie Rubin, sells doggy domiciles that are made from non-toxic materials such as untreated wood, zero-VOC paint, and beeswax waterproofing. The roofs contain living plants. Being green will cost you, however, as the version in this picture will run you about $3,000.

Implications - In a society that is increasingly obsessed with the concept of animal and eco-friendly products, companies that produce items created from non-toxic materials or other sustainable matter can benefit from people willing to pay a premium to soften the blow on the environment. These products and companies stand to curry favor and create goodwill with consumers tired of corporations who exploit the environment for profit. Stats for Dog Houses With Green Roofs Trending: Older & Buzzing
Research: 17,658 clicks in 439 w
Interest: 4 minutes
Concept: Dog Houses With Green Roofs
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Segment: Neutral, 18-55+
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