The ‘Grab it by the Horns' Ad by Vitamin Water is Hilarious

By: Harris Jay Rosenberg Alterman - Published: Mar 19, 2012 • References: vitaminwater & youtube
The ‘Grab it by the Horns’ advertisement by Vitamin Water features an imaginary world where Internet sensations are everywhere. The experienced Internet connoisseur will have a fit when they see how many viral video references the commercial makes.

The commercial begins with a man walking to the convenience store to pick up a Vitamin Water. Along his way he passes by a man planking on a fire hydrant, Success Baby posters and a recreation of the stunt where a man attempts to land his bike on a roof and misses. The commercial ends with a massive group of dancing inmates while a pair of Nyan Cats fly through the air in the background.

The Grab it by the Horns commercial attracts attention by paying tribute to some of most popular Internet sensations. Stats for Meme-Inspired Commercials Trending: Older & Buzzing
Research: 10,639 clicks in 214 w
Interest: > 3 minutes
Concept: Meme-Inspired Commercials
Related: 120 examples / 92 photos
Segment: Neutral, 18-35
Comparison Set: 44 similar articles, including: frank film memes, celeb leg memes, and gel pill drink packaging.