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The Gourmet Branding Designed for Pastosa Ravioli is Stylish

By: Farida Helmy - Published: • References: behance.net and designworklife
Making the idea of pasta even more mouthwatering and delicious than it already is, this simple yet stunning gourmet branding concept for Pastosa Ravioli Co. gets it just right.   

Pastosa Ravioli Co. fans and designers Naomie Ross and Daniel Renda set out to rebrand their favorite pasta shop as a personal project. Giving their nostalgic New York City-based chain shop a makeover, the designers were able to transform its identity into a stylish, hip and aesthetic gourmet branding concept.   

Wanting to give the store an authentic, sophisticated and personal touch, the designers were able to turn the corner deli to an upscale Italian Gourmet store with their creative and genuine rebranding concept.