Close to the well-known Freiburg Cathedral, the
â€œRahmenatelier Springmannâ€ manufactures these unique handiwork Kukucksuhren. I've seen many variations of cuckoo clocks, but these designs with skulls, guns and bones coupled with strange pictures of animals with hand grenades were a unique twist, and really quite shocking.
Implications - Consumers enjoy seeing familiar products re-contextualized to incorporate novel ideas. This reinvigorates consumer relationships with these items and strengthens the existing bond consumers already have with their products. Corporations looking to spark innovation can consider combining modern or unorthodox design elements with products that have traditional adornments.