Intentional Loss - Google's "Feeling Lucky" Button Costs $110 Million

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Going Like Sixty
On: Nov 23, 07
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Intentional Loss - Google's "Feeling Lucky" Button Costs $110 Million [Edit]




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The Google “I’m Feeling Lucky” button costs the company $110 million in revenue the founder says. Because the button takes people directly to result, Google can’t show you their ads. Google likes it because they don’t want their search engine to become too sterile.





Via: newlaunches  


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