Elderly men and skeletons appear to be recurring motifs in Glenn Brown’s collection of haunting paintings. It’s actually quite spectacular to see the juxtaposition of lush colors contrasted by the morbid and dark subjects in each illustration.
Implications - Consumers are attracted to the psychedelic aesthetic because it visually stimulates the eyes in a way that diverts viewer attention away from their lives. This, in turn, acts as a coping mechanism for peoples’ stress. Corporations may consider using psychedelic imagery in products meant to alleviate customer tension.