High Fashion Fairytales
Dressed in a number of designer pieces fit for a magazine spread, the model in 'Glamour Casting Cinderella' by Tom Watson definitely looks the part. See more fairytale features below.
Implications - For any company that is trying to establish a personal connection with consumers, few gimmicks are better than investing in advertising that references a cultural touchstone, preferably of their youth. By associating their brand with a memorable pop culture moment or series, the brand embeds warm feelings of good memories in consumers.