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The General Idea FW12 Collection is for the Fit & Fashionable

By: Jaime Neely - Published: • References: generalidea.eu & hypebeast
The recently released General Idea FW12 collection for men boasts a wide variety of sports-inspired styles and looks. Titled 'After Games,' this line of cold weather menswear features garments modeled after the uniforms worn by the hockey players at the 1968 Winter Olympics in Grenoble, France.

Designer Burnsuk Choi channeled this inspiration in almost every piece of the General Idea FW12 collection. This theme manifests itself in a variety of ways including knee pads on pants, elbow pads on sweaters, plush, padded winter coats and varsity jackets.

The lookbook showcases the collection in various layered ensembles, complemented by accessories such as large sunglasses, cozy tuques and a wide range of fur-clad pieces such as scarves and hats. The collection offers fashion-conscious men a generous selection of stylish yet functional winter staples. Stats for Performance-Ready Padded Menswear Trending: Older & Warm
Traction: 12,333 clicks in 142 w
Interest: 4 minutes
Concept: General Idea FW12
Related: 108 examples / 83 photos
Segment: Males, 18-35
Comparison Set: 40 similar articles, including: suave suited styles, urban prepster collections, and multi-layered model portraits.