Not Just for Old Ladies
With more glam than you can shake a dildo at and a few more than a wedding show the organisers say Gay Bingo isn't about winning "it's about getting drunk, flirting outrageously, and not behaving like your Granny".
Gay Bingo takes part monthly on a Sunday from 5pm at Tea Building, 56 Shoreditch High Street, London E1
Implications - A simple way for businesses to garner the attention of potential clients is by glamorizing an activity that is typically known as boring or ordinary. In doing so, businesses will provide consumers with a fresh and exciting perspective on an otherwise dull or outdated venture.