Galaxy Xmas Hugs Shows the Heartwarming Side of Robots

By: Matt Ho - Published: Dec 8, 2011 • References: youtube & plasticpals
The holidays are a time for great food, family, presents and also a wide variety of endearing commercials like the Galaxy Xmas Hugs from Samsung. Those who are in touch with tech-related news will instantly recognize that the featured robot is the RT Corporation’s RIC (Robot In Character) mascot.

The Galaxy X'mas Hugs ad shows a team building the bot, which has cushions attached to it to make it more people-friendly. Halfway through the video, it is revealed that the robot was created for the purpose of giving out hugs. As soon as the robot is booted up, a little girl is shown interacting with it in a curious manner. Eventually the two embrace for a heartwarming moment that serves as a wonderful reflection of the holiday spirit. Stats for Festive Cyborg Adverts Trending: Older & Mild
Research: 1,861 clicks in 232 w
Interest: > 3 minutes
Concept: Galaxy X'mas Hugs
Related: 118 examples / 91 photos
Segment: Females, 12-35
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