Fusion by Rodrigo Moreira Breaks the Ice to Reveal Memories

By: Kevin Young - Published: • References: rodrigomoreira.br & designboom
Fusion by Rodrigo Moreira combines photos and ice blocks to create a time-lapse memory unveiling.

Moreira freezes photos in blocks of ice and photographs it while it melts. During this process, the artist includes two participants to observe the melting sculpture who attempt to decipher the obscured image. These two participants are encouraged to record thoughts about personal memories or feelings that the melting photo evokes. After the photo is revealed, Moreira produces a chart that records the intensity of each participant based on their observations. This melting ice photo sculpture experiment is conducted multiple times, and then compared to other subjects' stories.

Fusion by Rodrigo Moreira is a fascinating time concept art project that evokes memories from each individual. Moreira tackles inner feelings by stimulating these thoughts with interpretive objects.

Photo Credits: designboom, rodrigomoreira.br Stats for Frigid Frozen Photos Trending: Older & Chilly
Traction: 960 clicks in 126 w
Interest: 2.1 minutes
Concept: Fusion By Rodrigo Moreira
Related: 82 examples / 63 photos
Segment: Neutral, 12-55+
Comparison Set: 30 similar articles, including: polychromatic paradise photography, top 25 light show effects, and gritty city imagery.