adidas Originals Launches a New FRESH MINT TEA Colorway
adidas Originals introduces a brand new tonal iteration of the ZX8000 sneaker model entitled the FRESH MINT TEA colorway. The brand celebrates the tonal palette of the traditional Korean Bakha-Cha mint tea with lively and refreshing hues of green throughout the entire silhouette.
The upper is made from mesh at the base foundation in green and it is followed by synthetic suede overlaying on top. Additionally, there are touches of contrast that arrive at the shoe found at the warm grey toe box section along with the Torsion system at the midsole, continuing through to the corrugated textural rubber outsole foundation. Rounding out the shoe are the textile lining, lace enclosure, and recipe for the drink that inspired the colorway found on the interior.
Image Credit: adidas
The upper is made from mesh at the base foundation in green and it is followed by synthetic suede overlaying on top. Additionally, there are touches of contrast that arrive at the shoe found at the warm grey toe box section along with the Torsion system at the midsole, continuing through to the corrugated textural rubber outsole foundation. Rounding out the shoe are the textile lining, lace enclosure, and recipe for the drink that inspired the colorway found on the interior.
Image Credit: adidas
Trend Themes
1. Tea-inspired Sneakers - The popularity of tea-inspired fashion has opened the door for brands to create new and unique colorways that cater to tea enthusiasts.
2. Tonal Palette - The use of a tonal palette inspired by traditional tea flavors is a trend that can be applied to other industries, such as interior design and home decor fashion.
3. Cultural Collaborations - Collaborations that celebrate different cultures and their traditional practices can be a powerful way to connect with and engage diverse audiences.
Industry Implications
1. Athletic Footwear - Athletic footwear brands can tap into the trend of tea-inspired colorways to create unique and colorful sneakers that appeal to tea drinkers and sneaker enthusiasts alike.
2. Fashion and Accessories - Other fashion and accessory brands can take inspiration from the tonal palette of tea flavors to create clothing and accessories in refreshing and lively hues of green.
3. Food and Beverage - Tea-inspired fashion collaborations can also extend to the food and beverage industry, where brands can create unique tea blends inspired by fashion and vice versa.
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