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Fresh Meal Kits

Scratch Offers Pre-Portioned Ingredients to Make Popular Asian Cuisine

— October 15, 2015 — Lifestyle
The Scratch Fresh Meal kits are an ideal packaged dinner that incorporates fresh ingredients with on-the-go cooking. The kits feature all the ingredients needed to make an Asian-inspired meal already pre-portioned so all consumers have to do is follow the recipe.

Each Scratch kit comes with a transparent design that showcases the various ingredients along with the name of the finished dish, how many people it'll serve nad how long it'll take to make. All the ingredients are fresh making this an ideal solution for busy individuals or families looking for high-quality food that takes little to no prep time. Consumers can choose between foods such as Peri Peri Chicken, Thai Green Curry, Chicken Satay and many more. Pre-designed meals such as these that contain fresh ingredients help busy consumers eat better while on-the-go.
Trend Themes
1. Fresh Meal Kits - The trend of pre-portioned meal kits with fresh ingredients allows for convenient and high-quality cooking at home.
2. Transparent Packaging - The trend of using transparent packaging with clear ingredient visibility enhances the appeal and convenience of meal kits.
3. Asian-inspired Cuisine - The trend of offering meal kits with Asian-inspired dishes caters to the growing demand for diverse culinary experiences.
Industry Implications
1. Food Delivery Services - Food delivery services can capitalize on the fresh meal kit trend by offering pre-portioned ingredient boxes as a convenient option for their customers.
2. E-commerce - The e-commerce industry can explore partnerships with fresh meal kit providers to offer a wide variety of meal options to online shoppers.
3. Grocery Retail - Grocery retailers can embrace the fresh meal kit trend by incorporating pre-portioned ingredient kits in their stores, providing customers with a convenient cooking solution.
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