LES (ART)ISTS' French Street Styles Feature Bold Branding

By: Riley von Niessen - Sep 20, 2016
References: les-artists.fr & highsnobiety
LES (ART)ISTS, a Parisian label, updated in time for the fall season in order to bring consumers some of the latest in French street styles.

The collection is minimalist overall, with neutral tones making up the majority and bold branding being the patterns for most. The company includes its name all over some pieces, while others feature it on bands that trail down arms and legs. The French street styles also favor rugged looks -- with holes perforating shirts and sweaters for an edgier feel.

These pieces come coupled with black and white graphics that take over most of the back as well, along with phrases like "BEST FRIENDS," "DREAM TEAM" and "FASHION KILLA." The latter references a song by New York rapper A$AP Rocky and includes an image of him as well.