'Fires in the Jungle' in GQ Russia features models Petey Wright and Charlie Westerberg as fashionable naturalists. Photographer Yu Tsai and stylist Ekaterina Melnikova make a killer duo, snapping the handsome twosome wearing a mix of prints, patterns and neutrals in a lush outdoor setting.
I love editorials that celebrate nature, and 'Fires in the Jungle' in GQ Russia does so beautifully. See more shots from the pictorial above.
Implications - Modern-day customers are looking for ways to stay integrated with nature. Products that are made through sustainable methods are attractive to customers who want to prevent harm to the environment but don't have the time to invest in an organization. Companies could come out with more eco-conscious products to grow their revenue.
Stats for Naturalist Editorials
Trending: Older & Chilly
Research: 5,760 clicks in 307 w
Interest: 4 minutes
Concept: Fires In The Jungle In Gq Russia
Related: 87 examples / 67 photos
Segment: Females, 18-55
Comparison Set: 32 similar articles, including: enchanted forest fashion, non-trendy designer menswear, and goth punk menswear.
More Stats +/-
Non-Trendy Designer Menswear
Enchanted Forest Fashion
Goth Punk Menswear
Frolicking Forest Fashion
Masquerade Forest Shoots