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Really Good Jeans Edit
Fidelity For Breast Cancer Awareness

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Really Good Jeans
Fidelity For Breast Cancer Awareness
Really Good Jeans - Fidelity For Breast Cancer Awareness (GALLERY) 2
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Really Good Jeans - Fidelity For Breast Cancer Awareness (GALLERY)
Fidelity For Breast Cancer Awareness
 Published: Oct 10, 07
 Views: 3,983

If anyone ever thought you couldn’t flaunt your best assets for a cause, they’re wrong. Fidelity is selling a chic pair of dark denim Belladonna BC Cross Your Heart jeans in response to Breast Cancer awareness month and are donating 10% of the proceeds to the Rethink Breast Cancer fund.

The $198 boot-cut pants have the iconic symbol for breast cancer on the rear pocket, stitched in a pale pink. The Fidelity brand has been spotted on the bums of celebs including Halle Berry, Demi Moore, Jessica Alba, Jennifer Aniston and Lindsay Lohan.

Fidelity is one of many designers encouraging shoppers to buy their brand to help spread awareness. Last October Trend Hunter featured Immortality’s “Goddess of Love” Jeans. Check them out here:

“Goddess of Love” Jeans in Support of Breast Cancer

With October being Breast Cancer Awareness month, many retailers are donating percentages from the sales of their products to support the cause. This pair of Denim for Immortality Jeans come with pink Swarovski crystals on the back pockets. The price tag is $229 and fifty percent of the purchase wil… [More]

 Make a promise and vow to join the fight against breast cancer by purchasing a pair of Belladonna Mid Rise jeans in its classic dark wash in versatile Imperial Denim for maximum fit and flexibility. They say its all in the details, well Fidelity & Rethink concur - exclusive "Cross your Heart" pocket stitch, pink & navy tailor tape on the inside waistband and a fabulously fun Fidelity Charm cluster. Proceeds go to Rethink Breast Cancer. Rethink Breast Cancer is an innovative charity that reaches out to young people concerned about and affected by breast cancer. By taking a breakthrough approach to all aspects of breast cancer - medical research, support, public awareness and fundraising - Rethink Breast Cancer is expanding support for the cause. Rethink has brought together some of Canada's leading scientists to develop a much needed research program focused on cultivating the talent of new young researchers. (fidelitydenim)

References:  fidelitydenim

Filed In:  activism,  business,  charity,  fashion,  health,  hip fashion,  lifestyle,  science,  social








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