Fergie Launches Hot Line of Footwear
In launching her first footwear line, Fergie joins the esteemed ranks of Carlos Santana and Jessica Simpson, who've both previously released their own shoe collections.
Implications - Many famous figures have been creating their own fashion brands to market to their fans. With Hollywood and the music industry being so influential on how brands market the themselves, it's no surprise that celebrities are putting out their own products to further promote themselves. Whether it's drinks or fashion, the value of a celebrity is always effective in selling anything to consumers.