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Timely Video Game Marketing

Brett Favre In Jets Jersey on Madden '09

 
 
Going Like Sixty
Going Like Sixty
2,882 Trends
8.6 MM Views
1,499 Comments

The Golden Boy of the Green Bay Packers, Brett Favre, has left to become the quarterback of the New York Jets.

That’s no problem unless you are EA Sports and had a kazillion video games with Brett Favre on the package wearing a Packers jersey. It turns out EA’s package printer got busy and shipped the game to Sam’s Club and Wal-mart stores exclusively with a JETS jersey.

Then again, since Wal-Mart sells more EA games than anybody in the whole friggin’ world, you might expect them to get busy.


 Score:
2.2
Peaked and Chilly
2,160 Clicks in
78 w 0 d 15 hr 37 min
Pub: Aug 12, 08

REFERENCES
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