This Fashion Brand Identity Was Designed for Anna Veneti

By: Mishal Omar - Oct 20, 2016
References: antoniaskaraki & packagingoftheworld
The Greek luxury haute couture house 'Anna Veneti' has created a fashion brand identity that makes it stand out while establishing its role as a luxury brand.

Designed by Antonia Skaraki A.S., the brand's identity is implemented in everything from its bags, boxes and labels, to its stationary, business cards and logo. The color scheme revolves around white and black with gold embellishments. The only products that divert from this theme are the labels and bags the clothing brand offers, as they are covered in artistic illustrations of a key or a deer, with vivid color accents.

This fashion brand identity captures the luxurious sophistication that the brand would like to represent in a way that ensures that it is memorable to consumers.