The Facebook Infographic is a Business Blueprint
Graphic designers who created this business blueprint of Facebook wanted to visually lay out the history of the booming company. Viewers can easily skim the image and quickly learn about Facebook's history, spanning from the company's founding to its IPO. The content is clearly and cleanly laid out, and is visually appealing. The prominent color throughout the entire Facebook infographic is the company's well-known blue.
This Facebook infographic is a great learning tool for those interested in the history of the colossal company.
Also interesting is the last photo in this series by comScore which has been included to show the rapid viewer growth of Facebook compared to MySpace starting from November 2006 and spanning to January 2008. It's obvious that MySpace was the reigning competitor in 2006 to early 2007, but Facebook took the lead in November 2008 with over 25 million average daily viewers. This is no easy feat and it's intriguing to compare how Facebook has flourished to make it one of the most relevant social media tools on the web whereas MySpace has made decisions that has led it to become far less socially relevant. Will Facebook stand the test of time in the ever-changing world of social media?
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Implications - With an abundance of technologies infiltrating society, citizens' attention spans are more limited when they are absorbing print material. For this reason, these consumers seek quick and clear methods of reading information. Companies can design infographics packed with visual data to appeal to busy demographics.