"My Face" Application on Facebook

By: Going Like Sixty - Published: Dec 10, 2007   Updated: Mar 25 2011 • References: mvm
Imagine putting your head on a virtual model and "trying on" those clothes you are looking at online. My Face is coming to Facebook's Brand Me. The application can also be used for avatars too, so you clothing can change with fashions and the season. Price is no object when it comes to the style of your online personna.

Implications - With the rise of consumer photo manipulation and the mass adoption of digital photography, retail marketers are reinventing the way we try on clothes. Virtual fitting rooms let prospective customers "try on" different hairstyles, outfits and makeup without leaving the comfort of their home; they also give brands an opportunity to promote their products online. Stats for Brand Me for Shopping or Avatars Trending: Older & Chilly
Research: 3,834 clicks in 440 w
Interest: 4 minutes
Concept: Brand Me For Shopping Or Avatars
Related: 39 examples / 30 photos
Segment: Females, 18-55
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