The Experience Unseen Campaign Portrays Unclear Scenery

By: Gil Haddi - Published: Nov 8, 2012 • References: simonharsent & adverblog
When watching the Experience Unseen campaign videos, you get a whole new perspective on surrounding beauty.

Most of you who are reading this article are privileged enough to have your sight intact and can't imagine what it must be like to lose your vision. This campaign shot by Simon Harsent for Guide Dogs NSW/ACT is meant to give the perspective of those who are visually impaired. For example, in the short clip called 'Bush,' one can just make out sunlight filtering through tree tops as birds chirp, and in 'Ferry' you can hear soothing waves while the world around is in a haze.

The Experience Unseen campaign gives the opportunity see surroundings in a different light. Stats for Visually Impaired Perspectives Trending: Older & Chilly
Research: 2,127 clicks in 185 w
Interest: 1.8 minutes
Concept: Experience Unseen
Related: 73 examples / 56 photos
Segment: Neutral, 12-55+
Comparison Set: 27 similar articles, including: obstacle-detecting eyewear, sight-impaired simulating projects, and inmate charities.