Airy Arboreal Lighting
What I particularly like about this creation by the Estudi Ribaudi design studio is that it works both as a functional piece and an aesthetic art object. This is a phenomenal series of lamps that would work equally well in the office or at home. Keep an eye out for the Estudi Ribaudi design studio and more ingenious creations.
Implications - The eco-movement is a culturally powerful force that has informed many different industries and disciplines. Green consumers feel a deep affinity towards the natural environment. Companies should design products and campaigns that reflect this connection to the natural world.