Erewhon is Collaborating with Grand Wailea for the 'Aloha Sunshine' Juice
Kanesa David — September 9, 2023 — Lifestyle
References: erewhonmarket & progressivegrocer
Erewhon and the Hawaiian resort Grand Wailea are teaming up to launch the new 'Aloha Sunshine' juice, which is made with Maui Gold Pineapple, organic ginger, lime juice, and organic mint. The latest beverage creation, Aloha Sunshine, will be introduced at Erewhon's nine locations throughout Los Angeles County and Loulu, the artisanal café-market at Grand Wailea.
Erewhon will host a two-day event to celebrate the launch at two of their stores in Los Angeles. During the event, attendees can witness in-store juicing demonstrations by Grand Wailea's Executive Chef Ryan Urig and savor freshly prepared ceviche.
As Erewhon continues to cater to health-conscious customers, the introduction of Aloha Sunshine further enhances its commitment to providing nourishing and innovative products to all.
Image Credit: Erewhon
Erewhon will host a two-day event to celebrate the launch at two of their stores in Los Angeles. During the event, attendees can witness in-store juicing demonstrations by Grand Wailea's Executive Chef Ryan Urig and savor freshly prepared ceviche.
As Erewhon continues to cater to health-conscious customers, the introduction of Aloha Sunshine further enhances its commitment to providing nourishing and innovative products to all.
Image Credit: Erewhon
Trend Themes
1. Organic Juice - The collaboration between Erewhon and Grand Wailea for the 'Aloha Sunshine' juice highlights the growing trend of organic juice products.
2. Farm-to-table - The use of Maui Gold Pineapple and organic ingredients in the 'Aloha Sunshine' juice showcases the farm-to-table trend in the beverage industry.
3. Artisanal Beverages - The partnership between Erewhon and Grand Wailea introduces the 'Aloha Sunshine' juice as an example of the artisanal beverage trend, combining unique flavors and craftsmanship.
Industry Implications
1. Hospitality - The collaboration between Erewhon and Grand Wailea in creating the 'Aloha Sunshine' juice highlights the potential for innovation in the hospitality industry, offering unique beverage experiences to guests.
2. Health and Wellness - Erewhon's commitment to providing nourishing and innovative products, such as the 'Aloha Sunshine' juice, taps into the growing health and wellness industry.
3. Food and Beverage - The introduction of the 'Aloha Sunshine' juice by Erewhon and Grand Wailea showcases the potential for innovation within the food and beverage industry, specifically in the juice segment.
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