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Bitter Blue Designs

The Erdem Spring 2012 Collection is Cool and Calm

— September 20, 2011 — Fashion
If Erdem Moralioglu wanted to create a collection that emitted a cool, sleek feel, then he certainly succeeded with the Erdem Spring 2012 collection. The soundtrack from 'In the Mood for Love' served as music for the show, and according to Style.com, Moralioglu, "wanted to evoke a dreamy mood, a reverie with an underlying thrum of eroticism much more subtle than his previous outing."

The Erdem Spring 2012 collection was full of dresses, both cocktail and evening, that were light as air. Lace and silk were prominent fabrics, adding to the dreamy, airy feel of the show.

The gorgeous collection also featured a ton of floral print dresses, Erdem's signature pattern, in icy blue shades. The Erdem Spring 2012 collection is ultimately feminine and completely wearable.
Trend Themes
1. Dreamy Mood Fashion - Disruptive innovation opportunity: Create fashion collections that evoke a dreamy, ethereal mood with subtle undertones of sensuality.
2. Airy Fabrics - Disruptive innovation opportunity: Develop lightweight fabrics such as lace and silk that add to the dreamy and breathable feel of fashion collections.
3. Signature Floral Prints - Disruptive innovation opportunity: Incorporate distinctive floral patterns into fashion designs, similar to Erdem's signature style, but with unique twists and color palettes.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Integrate technology such as smart fabrics or 3D printing into the fashion industry to enhance design possibilities and create personalized garments.
2. Textile - Disruptive innovation opportunity: Develop sustainable and eco-friendly textiles that maintain the properties of lightweight fabrics, offering a greener alternative for the fashion industry.
3. Art and Design - Disruptive innovation opportunity: Combine fashion with art and design to create visually stunning and thought-provoking collections, blurring the boundaries between wearable art and high fashion.
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