This Eqdom Auto Loans Ad Offers a Much-Needed Rest

By: Amelia Roblin - Published: Sep 6, 2011 • References: eurorscg & adsoftheworld
Transportation is limited without a vehicle, and you may find yourself feeling perpetually pooped by getting around in just your runners. This Eqdom Auto Loans ad embodies this exhausted sensation by picturing a sneaker with its tongue hanging out.

This ready-to-drop expression isn't quite as common in humans, but its discernible reference to exercise fatigue would be received by the observer. Actually, what this picture incites is the image of a bone-tired dog, panting with his muzzle open after an intense wrestle or race.

Either way, the Klem Euro RSCG advertising agency of Casablanca, Morocco, has come up with a clever representation of physical depletion with this genuine-looking pink tongue emerging from the shoe. The indirect message behind the Eqdom Auto Loans ad is that you should consider borrowing money to buy a car. Stats for Panting Runner Prints Trending: Older & Mild
Research: 2,974 clicks in 246 w
Interest: 3.3 minutes
Concept: Eqdom Auto Loans Ad
Related: 73 examples / 56 photos
Segment: Neutral, 18-55
Comparison Set: 27 similar articles, including: casual couture kicks, sci-fi blizzard kicks, and vibrant sky-high sneakers.