Jeweler H. Samuel is either attempting to broaden his target market or is just plain tired of the popular convention that dictates a woman wear an engagement ring until her wedding date; his brand new Tioro ring is meant to be worn as a men's engagement ring.
According to the Daily Mail, H. Samuel is the only jeweler in Britain to offer engagement rings exclusively for men. The Tioro ring is a titanium band with a small diamond, priced at £79.99--a far cry from the blinged-out engagement rings that don the ring fingers of well-heeled women worldwide.
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