Ei8ht Wine Packaging Incorporates a Divinely Doodled Holiday Sleeve

By: Amelia Roblin - Published: Feb 5, 2014 • References: & thedieline
For Christmas 2013, Ei8ht Wine packaging was done up by Eight Studio with the help of UDACA. The Portuguese graphic design firm decided to give its clients and friends some holiday cheer in the form of delicious red wine with custom labels.

To gift wrap the elegant dark bottles, the team opted for crisp white paper that they chose to decorate with elaborate illustrations. Motifs of holly, pinecones and pine tree branches were sketched in beautiful detail to form figure-eight symbols that serve to represent the brand.

Behind the creased paper covers are individually printed logos and text that describe the contents and the company behind this campaign initiative. Ei8ht Wine packaging makes makes a direct and memorable visual (and tasty) impact. Stats for Illustratively Numbered Vinos Trending: Older & Warm
Research: 3,901 clicks in 119 w
Interest: 1.9 minutes
Concept: Ei8ht Wine Packaging
Related: 69 examples / 53 photos
Segment: Neutral, 18-55+
Comparison Set: 25 similar articles, including: paper-based beverage branding, origami beverage branding, and crumpled paper bag packaging.