Easy Tiger Produces Humorous Messages to Show You Care About Yourself
Gil Cohen — June 7, 2013 — Pop Culture
References: cardsforawesomepeople & designworklife
Taking over typical vending machine dispensers, the Easy Tiger brand wants to make cards playful and hilarious, injecting happiness and humor into the way we correspond with each other.
The cards feature captivating graphic designs and bold typographic prints that convey funny messages with flair. These are definitely not the kinds of cards you would send at Christmas to your boss, unless of course you have the type of rapport where you can tell him things like "I'm having fun without you" or "Can you please help explain this birds and bees thing?"
Bring your friendships closer with funny anecdotes and keep relationships fun and spunky with quirky messages, even if you are separated by long distances with the hilarious line of cards from Easy Tiger.
The cards feature captivating graphic designs and bold typographic prints that convey funny messages with flair. These are definitely not the kinds of cards you would send at Christmas to your boss, unless of course you have the type of rapport where you can tell him things like "I'm having fun without you" or "Can you please help explain this birds and bees thing?"
Bring your friendships closer with funny anecdotes and keep relationships fun and spunky with quirky messages, even if you are separated by long distances with the hilarious line of cards from Easy Tiger.
Trend Themes
1. Playful Greeting Cards - Disruptive innovation opportunity: Create a line of greeting cards that inject humor and playfulness into correspondence, appealing to consumers looking for unique and entertaining ways to connect with others.
2. Captivating Graphic Designs - Disruptive innovation opportunity: Develop bold and visually striking graphic designs for greeting cards that grab attention and stand out from traditional options, attracting consumers who appreciate creative and eye-catching products.
3. Quirky Messaging - Disruptive innovation opportunity: Design a range of cards with unconventional and humorous messages that allow senders to express themselves in a lighthearted and unconventional way, appealing to individuals who want to make their correspondences more enjoyable and memorable.
Industry Implications
1. Stationery Industry - Disruptive innovation opportunity: Transform the stationery industry by introducing a new category of playful and humorous greeting cards that revolutionize the way people connect through written communication.
2. Gift and Novelty Industry - Disruptive innovation opportunity: Enter the gift and novelty industry with a line of quirky and entertaining greeting cards that offer a unique gifting option, targeting consumers who seek unconventional and memorable gifts.
3. E-commerce Industry - Disruptive innovation opportunity: Create an online platform for selling creatively designed and humorous greeting cards, providing consumers with a convenient and accessible way to discover and purchase unique cards.
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