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Fall-Themed QSR Menu Updates

Dunkin' Recently Debuted Its New Seasonal Line Up of Items

— August 13, 2020 — Lifestyle
In anticipation of fall, Dunkin' launched a new lineup of seasonal items that will delight consumers. As autumn is typically associated with pumpkins, the brand is debuting a new Pumpkin Spice Latte to the menu, and bringing back the beloved pumpkin-flavored swirl that can be added to any hot or iced coffee, cold brew, espresso, frozen coffee, or frozen chocolate. For those in search of a warm tea beverages, Dunkin' also launched a new chai latte.

In terms of tasty treats, Dunkin' is relaunching its iconic apple cider-flavored donuts and munchkins, pumpkin-flavored donuts and munchkins, and a maple sugar bacon breakfast sandwich comprised of slices of maple sugar bacon, an egg, and white cheddar cheese on a croissant.

Image Credit: Dunkin'
Trend Themes
1. Seasonal Menu Offerings - Other QSRs could follow Dunkin's lead by introducing seasonal menu offerings to keep up with consumer demands and capitalize on seasonal trends.
2. Pumpkin Spice and Maple Sugar Flavors - Other beverage and food companies could introduce pumpkin spice and maple sugar flavors to their products to tap into the popularity of fall flavors.
3. Chai Latte - Coffee shops and QSRs could expand their tea beverage offerings and introduce chai lattes as an alternative to traditional coffee drinks.
Industry Implications
1. Fast Food Chains - Fast food chains can take advantage of seasonal changes and trends by introducing limited-time menu items and experimenting with various flavors.
2. Beverage Companies - Beverage companies can innovate by introducing new flavors that align with seasonal trends, such as pumpkin spice and maple sugar flavors for fall.
3. Coffee Shops - Coffee shops can enhance their tea offerings and introduce unique tea lattes like the chai latte to cater to non-coffee drinkers and expand their customer base.
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