NYC Downtown Brand Unveils its Urban Chic Line of Caps

By: Ariel Weber - Published: Dec 6, 2012 • References: downtown-ny & highsnobiety
New York based Downtown brand has unveiled its Collection 2 of caps with the help of white and chrome robot face masks.

The new collection consists of 8 hats, which features a clean design and a splash of color. Some of the highlights include the blue, white and red cap that has 1977 emblazoned on its sides and the all yellow cap that is so bright it will definitely get you noticed wherever you go. All hats are finished off with the brands logo situated in the middle of the cap. The setting of the shoot is situated in various areas around New York, including a graffiti wall and a chain link fence. This gives the shoot an added urban edge.

The collection of Downtown brand hats are the quintessential fly accessory for any urbanite. Stats for Masked Urban Headgear Trending: Older & Mild
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Concept: Downtown Brand
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Segment: Males, 12-35
Comparison Set: 28 similar articles, including: fanny caps, suede-leather headgear, and mind reading hats.