|
Dove’s Evolution ad is one of the most viral internet videos of all time. Like many commercials that generate a lot of buzz, it’s been parodied, this time using a Russian mail order bride theme. Some may be offended, some may think it’s funny. Regardless, here’s what it’s about: In the original Dove ads, an ordinary-looking woman goes through a time-lapse photo-retouching session which ends in her looking like she could be featured in a fashion magazine spread. The parody features a gorgeous Russian mail order bride, but instead of her digitally re-touched, the background is. The ad aims to get the message across that some people—like Russian mail order brides—don’t need any fixing up; they’re so absolutely stunning, that it’s their surroundings that need to be spruced up in order to accommodate her. Here’s the Dove original:
|




