Bathtub movie myth: Hanky-panky in a standard bath tub is doable. Hot-tub movie myth: flopping around in hot water is sexy. Thus the Agata two-person bathtub was conceived. It takes the pleasure of sharing the soaking in a standard tub and meshes it with the adult pleasures that can occur in an outdoor spa. The tub is made of rich exotic woods and comes with a lot of options including iPod dock.
Implications - With so many different stresses emerging each day in modern society, consumers are looking for more ways to relax. Products that contain an element of tranquility are appealing to those who want to forget their responsibilities for a moment.
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Concept: Tubs For Two
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Segment: Neutral, 18-55
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Tubs for Two
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