Ideas
Explore the world's #1 largest database of ideas and innovations, with 463,308 inspiring examples.
Trend Reports
Discover why 1,245 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,966 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,245 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,966 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 463,308 cutting edge ideas.

Timeless Water-Conserving Denim

New York Brand DL1961 Launched its Chic Spring 2020 Collection

— January 21, 2020 — Eco
DL1961 is a New York-based apparel brand that's committed to reducing fashion's impact on the planet for future generations. According to the brand, the average pair of jeans uses 1500 gallons of water to produce -- however, the average pair of DL1961 jeans use less than 10 gallons. To accomplish this feat, the sustainably brand uses its vertically integrated, self-powered facility with energy-efficient machinery to preserve resources.

DL1961 recently launched its Spring 2020 collection that includes denim for men, women, kids, and pets, all created for "unparalleled comfort." The line features an elevates and modern aesthetic and the range includes jeans, jackets, shirts, and more that will quickly become a staple in your wardrobe.


Image Credit: DL1961
Trend Themes
1. Sustainable Fashion - Sustainability focus in apparel brands can lead to a greater emphasis on eco-friendly production techniques and materials.
2. Water Conservation - The fashion industry can explore ways to reduce water usage in the production process to appeal to environmentally conscious customers.
3. Vertical Integration - More apparel companies can benefit from vertically integrating their production processes to optimize efficiency and reduce their environmental impact.
Industry Implications
1. Apparel Manufacturing - Innovative techniques and technologies can be developed to reduce the environmental impact of apparel production, while also optimizing efficiency and reducing costs.
2. Pet Fashion - Pet apparel brands can cater to customers who prioritize sustainability, producing eco-friendly and water-efficient products for pet clothing.
3. Children's Fashion - Eco-friendly children's clothing can become increasingly popular by prioritizing water conservation and sustainability through advanced production techniques and materials.
3.5
Score
Popularity
Activity
Freshness