Launched in autumn'07, Disaboom.com is the first interactive online community dedicated to helping people with disabilities or functional limitations to improve their lives. It also works as an online resource for families, friends and coworkers of the more than 100 million adults worldwide living with physical disabilities of any kind.
The founder of this inspiring project is Dr. Glen House, who is himself a tetraplegic. Now doctors use the website with their patients, where they can find answers, resources, friends, and even sex tips and guidance. This last tool has been agressively communicated in Facebook thru and ad which invites to ask Angela, "a disabled cutie", about her reflections on sex.
Disaboom.com definetively stands out in the online communities market and is giving a clear example of how the internet and technology should be used by people and not only marketeers.
Stats for Online Community for the Disabled
Trending: Older & Mild
Research: 4,071 clicks in 431 w
Interest: > 3 minutes
Concept: Online Community For The Disabled
Related: 42 examples / 32 photos
Segment: Neutral, 18-35
Comparison Set: 15 similar articles, including: ai plant-based meat, top 20 viral marketing ideas in may, and symbolic dairy product packaging.
Online Community for the Disabled
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