Stella McCartney Clearly Digs Inflatable Dinos

By: Shelby Lee Walsh - Published: May 19, 2009   Updated: Jun 15 2011 • References: stellamccartney & notcot
The Stella McCartney store in the meatpacking district of New York City has a new youthfully playful twist in their front window display. Decorative inflatable dinos are adorning the display and making everyone's day just a little more fun.

I guess style and creativity is to be expected from Stella McCartney, who always seems to deliver. Kudos to the creative team who designed such an eye-catching display!

Implications - Consumers are increasingly looking for an escape for the quotidian. This stems from the hyper-rational order of urban life and the suppression of the imagination. Companies should seek ways to break the familiar order structure with the unexpected and they may find receptive consumers. Stats for Dinosaur Storefront Displays Trending: Older & Average
Research: 12,071 clicks in 367 w
Interest: 4 minutes
Concept: Dinosaur Storefront Displays
Related: 42 examples / 32 photos
Segment: Neutral, 18-35
Comparison Set: 15 similar articles, including: designer sports fashion, organic beauty products, and eco-friendly handbags.